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Analytics
We work closely with the best suppliers and offer a variety of analytics solutions. Beabloo is a pioneering company in developing online-to-offline (O2O) technologies, presence in over 20 countries, Beabloo is a leader in developing omnichannel digital marketing solutions and Big Data analytics for online and offline. Hubee is a Beabloo Partner in Norway, Sweden, and Denmark.
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WE PROVIDE ANALYICS & INSIGHTS TO BUSINESSES
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STORE WINDOW ANALYTICS
Combines eye-catching, dynamic digital signage displays and content performance measurement. The solution can be applied to any window display, for example mannequins, product exposition and digital signage displays.
Identify whether the window’s design attracts customers’ attention by measuring how many people pass in front of it, how many looked at it and the demographics of the viewers (gender and age range).
Store Window Analytics is based on video analytics or/and Wi-Fi analytics technologies.
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FOOTFALL, PASS AND COUNTING
Measuring footfall and passersby is crucial in determining the potential of a store and understanding its acquisition capabilities.
The most relevant metrics obtained in footfall and pass analytics are number of visits, number of passes, number of visitors, number of passersby, conversion rate, total visit time, average visit time.
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TRAFIC ANALYTICS
Recurrence Analytics looks at the distribution between new and recurrent customers who visit a given location for a selected period. Here, data is obtained via Wi-Fi analytics, by detecting mobile devices. Recurrence Analytics can be applied to both types of footfall traffic: traffic outside and inside the store.
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FLOW ANALYTICS
Focuses on how footfall traffic is spread from around a selected zone inside the store. A ceiling-mounted video sensor (IP wide angle camera) is used to identify customer flow and clearly see where customers stop and how long they spend there. Flow Analytics are presented intuitively as heat maps of the store layout. Flow Analytics illustrates path dynamics, visualizing the directions customers take from a selected point. Insights for Flow analytics are valuable to optimize floor plan, product location and queue management.
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DIGITAL SIGNAGE CAMPAIGN ANALYTICS
Gives an overview of playback content within the selected digital signage network in a cloud-based dashboard. It provides key data enabling you to monitor impressions, identify top content and views, determine broadcasting times and the most frequently displayed messages on any type of advertising network, from DOOH to in-store.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ layout=”1_3″ spacing=”” center_content=”no” link=”#consulting” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”50px” margin_bottom=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_fontawesome icon=”fa-map-marker” size=”50″ flip=”” rotate=”” spin=”no” alignment=”center” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” margin_top=”” margin_right=”” margin_bottom=”30px” margin_left=”” circle=”yes” iconcolor=”” circlecolor=”” circlebordercolor=”” animation_type=”” animation_direction=”down” animation_speed=”0.1″ animation_offset=”” /][fusion_text]
PROXIMITY ANALYTICS
Gives an insight into micro-location marketing strategies that enable you to communicate directly with customers through an app installed in their smartphones or a nearby digital signage screen. All measurements are based on beacon technology and gives key proximity marketing metrics, such as how many devices have passed a given location or how many notifications have been sent.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ layout=”1_3″ spacing=”” center_content=”no” link=”#consulting” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”50px” margin_bottom=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_fontawesome icon=”fa-map-marker” size=”50″ flip=”” rotate=”” spin=”no” alignment=”center” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” margin_top=”” margin_right=”” margin_bottom=”30px” margin_left=”” circle=”yes” iconcolor=”” circlecolor=”” circlebordercolor=”” animation_type=”” animation_direction=”down” animation_speed=”0.1″ animation_offset=”” /][fusion_text]
INTERACTION ANALYTICS
detects all moments when customers come into physical contact with product or object by scanning or touching it. Currently supported technologies that provide interaction analytics include barcodes, RFID tags, QR codes and interactive kiosks based on touchscreens. Information is collected each time an item is scanned to identify, for instance, the most sought-after tagged product.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ layout=”1_3″ spacing=”” center_content=”no” link=”#consulting” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”50px” margin_bottom=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_fontawesome icon=”fa-map-marker” size=”50″ flip=”” rotate=”” spin=”no” alignment=”center” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” margin_top=”” margin_right=”” margin_bottom=”30px” margin_left=”” circle=”yes” iconcolor=”” circlecolor=”” circlebordercolor=”” animation_type=”” animation_direction=”down” animation_speed=”0.1″ animation_offset=”” /][fusion_text]
ENGAGEMENT ANALYTICS
Measure the time that customers spend inside the store, within the selected zone or in front of a product display.
Measuring the engagement of a given product wall or product category can be used to improve product engagement and conversion rate, maximizing margins.
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Tools
We work closely with suppliers of hardware, software and IOT solutions. We are always trying to find new solutions and providers that can contribute to a better customer experience.
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Digital solutions
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INTELLIGENT DIGITAL SIGNAGE
By combining analytics with advanced digital signage solution, our solution opens for good and creative ways that contribute to creating greater customer experiences. Analytics give insights into who you are talking to and lets you know how campaigns work. With possibilities like integration to social media, widgets for condition-based content, touch content, interactive readers, barcode scanners, support for video walls.
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LOYALTY PROGRAM (APP)
The APP has multiple solutions for enabling your customers. It lets you combine information and marketing with gamification and IOT solutions. A tool suited for malls or bigger retail chains. The solution has features like bonus points, QR-code, push notifications, proximity marketing, beacons, feedback on shops, enter to win, scratch card.
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SATISFACTION SURVEY SCREEN
By combining a touchscreen with a sensor, you can get insights to how your customer feels. The feedback can be segmented by age and gender, and in the near future also their mood.
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ADVANCED SCREEN SOLUTIONS
Your customers are being exposed to screens in a large variety of ways. Using high-end and eye-catching solutions like transparent or mirror screens or screens with odd formats create richer experience.
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AUGUMENTED REALITY
Agumented Reality(AR) combines real world with computer-generated perceptual information. Activate your customer through activities and fun games.
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Consulting and Services
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HUMAN BEHAVIOR EXPLAINED
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REPORTS AND CUSTOM ANALYTICS
Data is not insights. We help you detract valuable insights from customer data.
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RETAIL SHOP AND CONCEPT DEVELOPMENT
We have over 40 years consulting experience from retail. We can help to optimize your shop and develop new retail concepts. campiagns, floorplanning, product placement and arrangement.
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CONTENT
We offer consulting services and digital signage content development
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Want to know more about how we can help your business?
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What we do:
Your customers leave a footprint. Hubee helps businesses transform customer data and footprints into valuable business insights. We provide our clients with insights and technology that enable better data-driven business decisions.
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How to start:
To enable data-driven decisions we always work in close companionship with our clients, and focus on targeting your business needs and potential. Understand shopper data, act based on shopper insights and improve your results
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